Do you want to create a seminar that’s off the beaten path? Then you need to find creative ways to make this event memorable! Keeping it simple while focusing on originality is what makes any corporate event stand out. In order to ensure the smooth running of your event and to avoid unnecessary worries, we have put together a short guide with 10 steps to follow to create an original and unforgettable seminar. Let’s go !
Seminars are a great way to promote your company.
By holding a seminar at your place of business, in a hotel conference room or in a restaurant meeting room, you can plan the location according to your objective.
There are 3 main categories of corporate seminars, each with their own objectives.
You must therefore choose the type of seminar you wish to organize…
It allows to gather several employees to realize product, sales methods or management trainings in order to be better qualified and efficient. It is often reserved for sales people or managers and is perfectly adapted to train and motivate the troops.
This is a seminar that brings together employees from all backgrounds, without any notion of hierarchy. Its main objective is to reinforce the inter-company cohesion as well as the internal links for a general sharing around the same values of your company.
Where everyone meets in an informal setting, far from the daily routine, in a good mood and relaxed. This type of seminar allows you to release the pressure and above all to build loyalty among your employees.
In any case, note that the preparation of your seminar must be taken seriously!
Fortunately, professionals are here to provide you with a turnkey solution so that your objectives are met.
Do you want to surprise your guests? Trust INVINO Event, specialist in the organization of corporate events around wine, for example…
Our team will be able to offer you the best possible animations, according to your aspirations, your objectives and your budget. It’s here !
A company seminar allows to exchange, to transmit messages, strategies and is generally concluded by a decision or commitments.
Here are the goals of a seminar:
In short… good seminars stimulate motivation!
Creating a seminar can then motivate your teams, your employees… they feel more energized and ready to go back to work applying a new technique they just learned, for example.
It is important to realize that participants expect to be entertained and inspired during these corporate events.
In a few words, the objective of a seminar is to give a new breath to your company. So, contact us now to find an animation adapted to your needs!
The centerpiece of any event: seminar, convention, training day, team building, trade show… is the ORGANIZATION!
Here are 10 essential steps to follow to make your event a success and create an original and unforgettable seminar:
Before you start organizing your event, you must first ask yourself a few questions:
There are a multitude of reasons that can turn into a full-fledged event.
Choosing the right theme for your event is an essential step, because it is thanks to the theme that you will arouse the interest of the participants.
To help you do this, you need to look at the people who make up your audience.
So if your audience is made up of athletes, why not propose “Team-building Olympics”, for example.
On the other hand, if your audience has a preference for calmer and more convivial activities, you can propose an escape game or a fun and original animation around wine – with the INVINO Event corporate wine workshop!
Concerning the right format, ask yourself what time of the day would be the most appropriate to reach your objectives (morning, evening…) and how many people would be involved.
These questions are important in order to define the reception areas in line with the theme and the chosen concept.
During your research, it is necessary to determine the sites that best meet your requirements:
To validate your choice, a visit is essential!
This step is crucial, because it will determine the attendance of your guests and, implicitly, its success.
For this, you must check that your event takes place outside of school periods, major sporting events…
You must therefore anticipate in order to make a provisional reservation for the chosen date.
D-1: visit the premises to make sure that everything is in accordance with the specifications and in working order: microphones, projectors, audio and video systems, decorations…
D-Day: be on site at least 2 hours before the event starts to check that everything is in order and prepare to receive the first participants.
Give badges to people who arrive at the reception desk to ensure access control. Programs are handed out at this time.
Also be sure to provide attendees with a satisfaction form to get their feedback and improve your future events.
Typical day: It should be carefully organized and the program should be interesting in order to create a desire to come.
The program should take into account the needs of the participants and focus on a single theme.
It is essential to leave time for exchanges during the day through coffee breaks or activities, which will be appreciated by the participants.
Example of a one-day seminar:
09:00 – Welcome coffee/breakfast
09:30 – Welcome message
10:00 am – Keynote speaker
11:00 am – Break
11:15 am – Panel Discussion
12:15 pm – Last word
12:30 pm – Lunch
2:30pm – Activities
It is important to maintain your image by respecting the program and the scheduled time (start and end on time).
Leave some room for maneuver in the program of your event.
The promotion of your event is the factor that determines its success.
Internal events
Be sure to “create the buzz” around the announcement of your event by choosing the right moment to communicate it.
This can be done during an evening event, a plenary session and/or via your social networks…
The goal: to be able to present your subject in a different way and to a receptive audience.
Outdoor events
If your budget allows it, you can think about a wider communication plan (press…).
The objective is to inform the guests well in advance and to ensure their presence, by indicating on the invitations that you expect a response from them (set a deadline for response) and follow up with them if necessary.
Also remember to indicate the dress code of the day if there is one, this will avoid disappointment (sportswear…).
After an event, it is important to have a debriefing meeting with all the actors of the project.
This allows you to get your own feedback as well as that of your guests via the satisfaction questionnaire given during the seminar.
In order for the next event to be a complete success, take into account the comments sent to you to correct any errors.
What did I remember about the day?
This is the first question to ask yourself at the end of an event. It is crucial because it determines the success or failure of your day.
The challenge is great, because your guests must retain the essential and have a very positive impression! Indeed, the notion of memory is primordial in events.
Thousands of events are created every year and this is not the first one in which your guests participate.
You must know how to differentiate yourself and be able to create the “Wow effect”.
Si tel est le cas, votre notoriété est assurée et vous gagnez le pari d’atteindre vos objectifs !If this is the case, your notoriety is assured and you win the bet to reach your objectives!
This is an opportunity to share the photo content of the event, the presentations given during the seminar, or other messages that you feel are important to share.
An opportunity to share photo content from the event, presentations from the seminar, or other messages you feel are important to share.
An additional opportunity to demonstrate your expertise to the outside world…
Are you looking to organize an original corporate seminar? This is the best way to create a real synergy within your team, as well as exchange and sharing.
The professional side is good… However, we believe that it is essential to reinforce the cohesion of your teams during more convivial moments and to mark the spirits with a quality event.
These precious moments will allow you to strengthen the bonds already created during the event…
It is with this intention that our oenological animation for company seminar is proposed to you.
Indeed, this workshop around wine and gastronomy is an excellent vector of warm atmosphere and allows to tighten the bonds from the beginning of your event.
You wish to create an unforgettable seminar where a good atmosphere reigns within your teams?
Our wine workshop guarantees you this touch of originality and conviviality that will make your seminar unique and unforgettable. Contact us now to organize an original seminar, based on exchange and team cohesion.
The INVINO Event team.
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